Instagram has emerged as the lynchpin of many brands’ social media presences due to its capacity to drive profitable website traffic, enhance conversions, and develop an engaged community.
If your online presence isn’t as strong as you’d like, it might be time to learn how to enhance your tactics for acquiring genuine, organic Instagram followers. As your audience expands, you will have additional opportunities to communicate with them and present them with unique experiences.
When it comes to increasing their Instagram following, some businesses go for the easy route. There are paid websites everywhere, including Instagram bots. These strategies are not always worthwhile due to the regular adjustments to Instagram’s algorithm. Furthermore, if only a small percentage of your Instagram followers are active, it makes little difference how many you have.
So, what are the best ways to get more Instagram followers?
Increase the visibility of your Instagram profile.
Without a good bio, image captions, username, or profile picture, how would consumers know the account belongs to your brand? Although it may appear obvious, your Instagram bio and profile photo serve as the foundations of your identification. Because Instagram naasongs users can only be directed to your website via the link in your profile, optimizing your account is critical.
Do you really want your bio to always be a link to your website’s home page? That is the inquiry that requires an answer. One of the best techniques is to mix things up every now and again and use the clickable link in your bio to direct readers to your most recent or most popular content.
Create an editorial calendar.
Having nothing to share on Instagram is the worst thing you can do if you want to grow your following. As a result, sit down and generate some content before sharing it on your feed, stories, or IGTV.
To begin, build an editorial calendar that covers at least one month’s worth of content. You may also utilize video marketing tools to create a video and edit it to make it more attractive for your audience, or you can use a graphic design site like Canva.
Create a content strategy and release it when the time is right.
Always remember to publish your content when it will reach the most number of people on the internet. Even if Instagram’s algorithm has developed to offer people more content they appreciate, posting at the right time on Instagram can still enhance the exposure of your posts by improving the total amount of engagement they receive.
Make good captions.
When it comes to Instagram caption ideas, you must think beyond the box. Of course, you should use them as well, but try something new and use hashtags to help explain a section of your story. Be ironic, sincere, funny, or arrogant.
Use specific hashtags.
You want fans who are excited about what you do and what you have to offer. You will not gain many followers if the majority of your terminology is not industry-specific. In this case, you should use hashtags that are specifically viewed by your target audience in your postings.
The more specific you are, the more people you will attract and the more likely they will follow you. Furthermore, because more precise tags are used, fewer competitors will be competing for the same customers you are targeting. As a result, it will be easier to locate and monitor your accounts.
Socialize with others
Always remember that engagement is the foundation of any social media strategy. As a result, if you want to naturally build your following, you must respond to direct messages, comments, and interactions from your followers on both your own and their pages. You can communicate with other people by commenting on another influencer’s popular post.
Promote your account on other platforms.
In addition to Instagram, you most certainly have another social media account, such as Facebook, Twitter, linkedin, Tiktok, or Youtube. You should be fine for the time being.
Spread the word about your Instagram account and the incredible content you have on it on other social media platforms.
You can also promote Instagram on your website. How? You can help improve social sharing across all of your networks and let people know where to find you on Instagram by adding social media buttons to your website and blog.
Adapt your content creation to your followers’ demands.
- In addition to the original content you’ve already created for your account, you should create content based on what your fans want. This will require some trial and error. Assume you’ve already received a large number of inquiries on topics A and B. Use TikFuel Instagram’s survey feature to ask your followers which of the two topics they believe should be addressed first.
- By soliciting their feedback, you can win their respect and, more importantly, their willingness to share your insights.
Delete any photographs that have an unwanted label.
If you only want to show off your greatest writing and photographs, you can remove unwanted tags from your profile.
Simply tap on the image in the Instagram mobile app after accessing the relevant photo to see the tags. After touching on your tag, select “Remove Tag” from the drop-down menu. You can also remove this image from the gallery of images in which you appear.
Obtain local data and make use of the geotag
Instagram’s location feature should be investigated further. When you publish material to your feed, you must also mention the city, neighborhood, and geographic region you are targeting in the advertisements.
You can do this by heading to the search page and selecting the Places option. Enter the location’s name to see all posts geotagged for that location.
Don’t forget to include a call to action!
You must include a CTA in every piece of content you create, believe it or not! Instagram is a social media network that encourages user interactions rather than being a broadcast platform with one-way communication.
Your call to action will vary depending on the aim of your message. Use symbols or markers to persuade users to “like,” “comment,” “share,” or “save” the content for simple visual or graphic information. You can request this for the video format at the end of the video.
These are the top ten organic Instagram growth tactics for 2023. Even if the algorithm changes, these organic best tactics for expanding your follower base will always be applicable.